The # 1 activity on the internet today is online Videos for Your Business. Consumers are gathering purchase information, searches online on Google, Youtube, MSN, Yahoo and Bing”. Over 77% of people looking for a local business will use the internet first.
If you are not on Google’s first page, how do your clients find your business online?
Pay Per Click or PPC (like Google Adwords) will have approximately 4-6% of all the clicks. So in our ex of 100 people looking for a Realtor, and 77 going online, 4-6% or about three people will click on a PPC add.
What does this mean for your business?
Just-most of your prospects go online to find information to solve their problems.They use search engines, like Google, Yahoo, MSN and Bing to find that information.Your prospects will most ofter click on the top search results. If your website isn’t on the 1st page of Google, your prospects are not likely to find you.
Step 1 in the online marketing game- Traffic
Step 2 and 3 are Converting that Traffic and Retaining the Traffic, so they keep coming back and buy from you.
One last interesting note on search engine traffic- YouTube is now the #1 search engine.
Meaning, the more people like to get their information in the form of video’s overwritten text.We believe every small business should be using videos to not only Brand themselves, but to establish credibility and, an added benefit, they are an excellent strategy in creating inbound links.
At Localsearchhub.com Video production Lexington KY, we help your small business attract new customers with a tailored marketing plan.The key components of every internet marketing plan include:
Localsearchhub.com shows you how to use video production and social media management services inonline marketing business to stay in touch with your prospects and customers in a way that build credibility, trust and good will.